piramida72

OUR
BRANDS

quality that
inspires

BRANDS WORTH DECADES

of trust

Our brands reflect our commitment to creating the best for consumers.

Fresh, Notto, along with the Linea Casa and Fresh Fabric Care lines, have grown into leaders in their categories thanks to the blend of creativity and deep care for the needs of users.

With over 350 carefully designed products for personal hygiene and care, household hygiene maintenance, laundry care, as well as food preparation, storage, and serving, our brands earn daily trust and are an integral part of families’ lives across the region.

350+

products

4

brands

2.200

customers in Serbia

6.600

locations in Serbia

Fresh-min

The gentle side of your day

PERSONAL HYGIENE AND CARE PRODUCTS FOR ALL GENERATIONS
  • — Wet wipes and wet toilet paper
  • — Liquid and bar soaps
  • — Shampoos
  • — Paper napkins, tissues, toilet paper, and paper towels
  • — Cotton pads, wipes, and cotton swabs
  • — Hand and body care creams
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Notto_02-min

For all the important occasions

FOOD PREPARATION, STORAGE, AND SERVING PRODUCTS
  • — Kitchen utensils
  • — Serving utensils
  • — Decorative accessories for baking and serving
  • — Serving and storage containers
  • — Napkins
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Linea-Casa-min

The mirror of your home

Household hygiene maintenance products
  • — Liquid dishwashing detergents
  • — Glass cleaning products
  • — Floor cleaners
  • — Demineralized water
  • — Cleaning sets
  • — Trulex cloths and wipes
  • — Sponges and scouring pads
  • — Cleaning gloves
  • — Garbage bags
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Fresh-FC-min

Freshness that lasts

Laundry care and maintenance products
  • — Fabric softeners
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We value your questions, suggestions, and feedback as they help us improve our products and services.
We will be happy to respond as soon as possible. Contact us.